Design can add tremendous value to a blog. When it comes to making money with your blog, proper web design can make a huge impact on your bottom line. For some reason, I get a lot of resistance when I say this. I think it has to do with one’s perceived definition of design. The typical response I get is ‘ugly sites do well with adsense’. That may very well be true. I bet though, that those same sites would do even better with proper design.




Before we get into this, I need to dispel one further myth: design is not about making things pretty. It’s about making things work to their best ability. Let me quote from dictionary.com:

• To formulate a plan for; devise: designed a marketing strategy for the new product.


• To plan out in systematic, usually graphic form: design a building; design a computer program.


• To create or contrive for a particular purpose or effect: a game designed to appeal to all ages.


• To have as a goal or purpose; intend.


• To create or execute in an artistic or highly skilled manner.